Ask anyone who is looking for more insight into their operations and they will say they need more analytics. But do they know what they really want? Analytics has become such a generic term with such ...

Founder and Managing Principal of DBP Institute. I consult companies on how to transform technology and data into a valuable business asset. There are many reasons for this poor success rate, one of ...

In explaining a data and analytics operating model, it is helpful to understand the business context. As the consumer experience becomes increasingly digitized, companies have access to massive troves ...